Yesterday has been held in Sitael Spa Confindustria Bari/BAT General Assembly.
“Oggi, l’industria di domani” the title of the meeting focused on industry 4.0, with the partecipation of the Minister of Economical Developement Carlo Calenda, the President of Confindustria Vincenzo Boccia, the President of Regione Puglia Michele Emiliano, the Major of Bari Antonio De Caro.

SER&P has partecipated with his projects for HevoLAB, research laboratory of Hevolus group, and with Danilo Caivano, Software Enginering Teacher at University of Bari and Chief Research Officer HevoLAB.
Caivano has presented the HevoLAB integrate approach to industry 4.0 improving the customer experience.

Hevolab combines Company Organization, Business Models and Advanced Technology.
The organization put together the innovative vision of Antonella Lanotte, AD Hevolus, with the multinational Würth and SER&Practices, University of Bari spin off, to make real ideas and concepts.
Business models developed have the purpose to reduce the decisional process that brings to purchase a product, making better the edhonic and emotional experience.
As last, the technology, developed by SER&P, based on Virtual and Hybrid Reality. and last generation devices, like Microsoft HoloLens, are able to bring to life the contact with the product, before and directly in the places where it is or it will be used.
The approach of HevoLab is all this, it’s to dematerialize to get tangible: it looks a paradox but it’s the reality.

SER&P is one partner of HevoLAB for all technological and innovation projects.